Principles of Public Relations (29-360)

EXAMPLE:

RESULTS:

Using Academic Search Ultimate, locate a  newspaper or magazine article about a:

• restaurant
• charity or non-profit
• report ethics
• false media report
• public relations firm
• celebrity
• cruise or an airline
• government agency (FEMA, EPA, etc.)
• a town/gown problem
• social media snafu
• miscommunication about a community issue (police, city government, organization)

EXAMPLE:

"foot long" subway